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The Upside of Amazon Manipulation

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Intelligent Design
The Design of Life
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THE DESIGN OF LIFE is being shamelessly manipulated by the Darwinists at Amazon (go here). Not only are they posting negative reviews that give no indication that the reviewers have read the book but they are also voting up their negative reviews so that these are the first to be seen by potential buyers.

The following 1-star review, posted 8 hours ago, illustrates the Darwinists’ level of discourse at Amazon:

By E. Duran (San Jose, CA USA) – See all my reviews
I just finished reading this book without vomiting. I had to go back and read Darwin’s “Origin of Species” again to remove the bad taste out of my mouth.

This is the whole review, unedited and unabridged. Even more pathetic is that “44 of 50 people found the following review [i.e., Duran’s review] helpful.” (As of 4:10pm CST, 20Dec07)

While such behavior by Darwinists may seem unjust, there are two upsides:

(1) As the saying goes, there’s no negative publicity. Sales are brisk, especially through www.thedesignoflife.net.

(2) I’ve been talking with the producers of EXPELLED (www.expelledthemovie.com) about making this book a companion volume to Ben Stein’s film.* Thanks PZ Myers, Wesley Elsberry, Peter Irons, and others for strengthening my hand in these negotiations.

———————
*Recall that Carl Zimmer’s THE TRIUMPH OF EVOLUTION was the companion to the 2001 PBS Evolution Series.

Comments
What amazon ought to do is have a rule that if there is x ammount of 5 and 1 stars the outliers get thrown out- No book should be gettin half 5s and half 1s unless the movtivations are political- also the idea that you cn rate a review is shown here as an bvious waste of time- Im ok with rating reviews but that should not earn them a place at the prime review- I have always said - that the last review that is made should be the firs one up for the book- for god or bad- that allows honest people to post thwat they think and an almost fair shot for all- If i post a review 5 years ago why should what i said be on page one? Mkes no sense to me. On this web blog it is a differnt story though because you are often responding to the last post on the page and with the dialouge box at the bottom (where it should be) it is helpful to have that post right above the box - for easy reference- but amazon I have always thought and continue to think has a bad system-Frost122585
December 21, 2007
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When life gives you lemons, make lemonade! Congratulations, Dr. Dembski. You're making us all proud!Nochange
December 21, 2007
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What a pity. All those negative reviews have driven the Amazon.com Sales Rank from #6,000 up to #2,220! Les miserables must be reading those negative reviews. I wonder what would happen if we placed "The Design of Life" on a list of banned books?DLH
December 21, 2007
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#13
Amazon should probably institute a policy that if you claim to have read a book, it should ask for the first few words on a random paragraph on a random page to verify the claim.
That's a very very good idea. It's not possible to accept a situation where 5 stars reviews do reasonably follow reading and 1-star reviews do quite certainly follow nothing.kairos
December 21, 2007
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A lot of Amazon.com readers do not understand that the question "Was this review helpful to you?" is supposed to mean "did the review tell you something about the book?" and not "do you agree with the reviewer's views?". So far, 941 of 1010 people found the following review by C. Kerstann (this is the entire review) to be "helpful" --
Mindless drivel from the Discovery Institute. The book contains debunked creationist propaganda designed to please those who are to intellectually stunted to be able to understand the difference between science and magic. The reader will find no signs of intelligence in either biological systems or the author while reading this waste of what could have been fine toilet paper.
Such a score on the question "Was this review helpful to you?" shows that these scores cannot be taken seriously. Amazon.com should stop its practice of posting high-scoring reviews as "most helpful customer reviews." Because I thought that the book "Monkey Girl" was well written and well researched, my Amazon.com review of the book gave it four stars even though I disagreed with the book's conclusions.Larry Fafarman
December 21, 2007
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I wrote a review on Amazon which should appear within the next 48 hours. It'll be easy to spot. It's the ONLY review that is neither 1 star or 5 star. I'll leave y'all in suspense about what I wrote. You can read it when it gets posted there.DaveScot
December 21, 2007
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I particularly enjoyed Matzke's Amazon review, entitled "Worthless," which goes as follows:
ID has proven to be a religiously motivated psuedoscience. This book offers not testable hypothesis of the theory and therefor is worthless.
That's the entire review, and 251 out of 297 people found this review helpful. You'd think the dude would have at least fixed the typos before publishing such profound insight.GilDodgen
December 21, 2007
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I think you’re falling into the trap of trying to legislate morality... Um, what else can you legislate, Gerry? That is what rules do isn't it?Robo
December 21, 2007
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Gil says, "Amazon needs to implement a policy of requiring all reviewers to... provide proof of having personally purchased the book..." I think you're falling into the trap of trying to legislate morality, Gil -- with the usual, unexpected side-effects. What if, for example, someone borrowed the book from a library but wanted to encourage others to purchase it with a positive review?Gerry Rzeppa
December 21, 2007
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I've submitted the following to Amazon's customer discussions team.
A huge spam Amazon "book review" campaign has been organized in the last 24 hours in an attempt to discredit the book, "The Design of Life." It is clear that almost none of these people have read the book. Furthermore, they have violated Amazon's published posting policies. Amazon needs to implement a policy of requiring all reviewers to use their real names and provide proof of having personally purchased the book, otherwise, Amazon book reviews will lose all credibility in the future.
GilDodgen
December 20, 2007
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Amazon should probably institute a policy that if you claim to have read a book, it should ask for the first few words on a random paragraph on a random page to verify the claim.mike1962
December 20, 2007
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Pretty obvious most of the dolts on Amazon didn't read the book. And anyone stupid enough to be swayed by their comments probably has no business buying the book anyway.mike1962
December 20, 2007
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Thank God for our enemies. It certainly can't be chance that they are so consistently unpersuasive :-)tribune7
December 20, 2007
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Considering what type of people that are criticizing the book Prof Dembski, you should consider the book a smashing success. Anything those critics like could only be the vilest distortions of truth. For the vast majority of reasonable people you have made an important contribution to science and the more important question about who we are. Thank you Prof Dembski.Peter
December 20, 2007
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I didn't find the negative reviews funny in the least. I found them sick and twisted. One spoke of co-option, as if the case for IC is closed. Most just dismissed ID with frightening ignorance. Terrible! How can people be so insecure in their beliefs yet continue to believe in them???shaner74
December 20, 2007
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So I guess we can say that they are running scared :-) But, the truth has nothing to fear, right?Robo
December 20, 2007
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Trying to engage in discourse about of this polarization is like trying to argue with a drunk. There is little common ground on which to reason with a committed Darwinist. And among those that I have known, very few know why they are so committed, other than its socio-political status. If some Darwinist buys the book and ACTUALLY READS IT perhaps it will open his/her eyes. Otherwise the book sits on the shelf under the pretense of having been read - even if only thirty or so pages. Colleagues, seeing it on the shelf while at a cocktail party, inevitably assume it has been digested and discarded. How pathetic the game is. Their reviews are then considered authoritative. And so it goes.toc
December 20, 2007
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I laughed out loud when I saw the tally of reviews on Amazon -- 17 5-star reviews, 21 1-star reviews, and nothing in between! I have never seen such a polarized bunch of reviews.sagebrush gardener
December 20, 2007
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Any word on a UK release?mattghg
December 20, 2007
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Amazing to see the Amazon.com Sales Rank: at #6,013 with such negative reviews! Les Miserables are apparently taking notice. Whats news from the barricades?DLH
December 20, 2007
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Well, I just added my own (5 star) review. But I hope that by now Amazon shoppers know that you can't take the start rating seriously for any type of controversial book. I always look at the 1-star reviews to see if there are any intelligent, well-reasoned critiques. There are usually none. I have found that the number of 1-star trolls is proportional to the impact that the book is having. So Drs Dembski and Wells, you should be proud of the trashing that you are getting on Amazon. It means your book is getting people's attention!EndoplasmicMessenger
December 20, 2007
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PS. I think it also helps to remember that "we wrestle not against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this world, against spiritual wickedness in high places." There's no point in getting mad at the pawns. Eph 6:12 Put on your armor.Gerry Rzeppa
December 20, 2007
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Dr. Dembski: "We are bound to thank God always for you, as it is fitting... for your patience and faith in all your persecutions and tribulations that you endure... [these persecutions] are a manifest token of the righteous judgment of God [on your good work] - All who will live godly in Christ Jesus shall suffer persecution." 1 Thes 1:3-5; 2 Tim 3:12 And let's not forget 1 Thes 1:6: "It is a righteous thing with God to recompense tribulation to those who trouble you." May He trouble them enough to clear up their thinking! GerryGerry Rzeppa
December 20, 2007
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